Media guidelines on hospital premises

In order to protect patient confidentiality, we have guidelines for media on hospital premises. We strive to make access to hospital facilities and expert medical staff as easy and efficient as possible for the media, while still complying with regulations that imposes us to protect the privacy and safety of all patients, as well as to support the privacy and safety of their family and friends.

All staff are required by law to protect patient confidentiality, and they are obliged to ensure that patients are not exposed in the media unless they give their explicit consent.

We therefore have media guidelines in order to cause minimum inconvenience to patients, patient’s family members and to our staff:

Interviews or attempts to interview a patient or a patient’s family members or friends within the hospital must be coordinated in advance with the Communication department
The management of the department in question must always be notified before journalists visit

Journalists should report to a member of staff in the department immediately upon arrival
The management of the department must identify and approve appropriate photo and film- locations
Filming in the communal areas in the hospital must be agreed with the Communications department
Written authorization from the patient is needed to obtain medical information, including photographs or interviews
If the patient is a minor, written authorization must be obtained from a parent or legal guardian

Please note:

Our health-care professionals are not committed to comment on a specific patient even with patient consent
We may deny the media access to a patient if the presence of media can pose a risk for disruption or interfere with appropriate clinical care, or if other health or safety factors need to be considered

Questions or issueregarding contact with patients or departments?

Call the Communications department:
Daytime telephone: 55 97 60 00
Home standby – afternoons/weekends: 95 89 04 45